Luncheon - 12 Lessons in 12 Months: Transforming the Wall Street Journal Into a Truly Audience-First Newsroom
Thursday, September 19, 2024
1:15 PM – 2:15 PM EDT
Location: Regency V (LL1)
Hosted by
In September 2023, newly appointed Editor in Chief Emma Tucker unveiled her audience-first strategy and a path to change. In the past 12 months, the global WSJ newsroom has embarked on a journey that included content strategy transformation, revitalized workflows, redefining success and recruiting new skills. In this session, the WSJ team shares the 12 key steps they’ve taken so far. This limited-capacity event is full and is not accepting additional RSVPs.
This session is designed for::
Senior editors who are leading change inside news organizations
Coverage editors and journalists who want to reach audiences with the stories they commission and write
Newsroom strategists who work across editorial strategy, data analytics, SEO, social media, product and marketing