ONA24 Schedule

8:00 AM – 5:00 PM EDT

Help Desk + App Support

8:00 AM – 5:00 PM EDT

Registration

8:00 AM – 10:00 PM EDT

The ONA24 Lounge

9:00 AM – 10:00 AM EDT

Featured Session: In Conversation With Jonathan Flesher, VP of Business Development, Reddit

Moderator: – Hacks/Hackers

Speaker: – Reddit

Leadership + Strategy + Culture

10:00 AM – 5:00 PM EDT

Visit the Midway

10:30 AM – 11:30 AM EDT

Calling All Change-Makers! (RSVP)

Moderator: – News Revenue Hub

This session brought to you by

10:30 AM – 11:30 AM EDT

Staying Connected: How Text-Based News Services Can Broaden Rural Reporting

Speaker: – Microsoft

Speaker: – Mississippi Free Press

Speaker: – Institute for Nonprofit News

Speaker: – The Current GA

Moderator: – Rough Draft Atlanta

This session brought to you by

10:30 AM – 11:30 AM EDT

What Does the Public Think of How You Will (and Won’t) Use AI?

Speaker: – The Associated Press

Speaker: – Texas Tribune

Speaker: – American City Business Journals

Speaker: – Trusting News

Speaker: – KXAN

Audience Development

10:30 AM – 11:30 AM EDT

What Smaller Orgs Can Teach Everyone About AI and Trust

Moderator: – AI in Journalism

Speaker: – The Haitian Times

Speaker: – Baltimore Times

Speaker: – El Toque

AI + Emerging Technology

10:30 AM – 11:30 AM EDT

Diversity is More than Staffing, It’s News Coverage: Ensuring More Missing People of Color Make the Headlines

Moderator: – Louisville Public Media

Speaker: – NPR

Speaker: – Black and Missing Foundation

Practical Insights + Tools

10:30 AM – 11:30 AM EDT

Engage & Earn: How to Launch Your Audience and Revenue Building Events

Speaker: – Blue Engine Collaborative

Speaker: – Jackson Advocate

Speaker: – Hy-Lo News

Revenue + Sustainability

10:30 AM – 11:30 AM EDT

Early + Mid-Career Advice Sessions

Leadership + Strategy + Culture

12:00 PM – 1:00 PM EDT

Wonder Tools: 24 Surprisingly Useful New Sites, Apps and Services to Boost Your Productivity and Creativity

Speaker: – CUNY Newmark Graduate School of Journalism

Practical Insights + Tools

12:00 PM – 1:00 PM EDT

Leadership in the Age of AI

Speaker: – The Haitian Times

Speaker: – The Associated Press

Speaker: – International Center for Journalists

Speaker: – Better Leaders Lab

Leadership + Strategy + Culture

12:00 PM – 1:00 PM EDT

It’s Never Not Election Season: Developing a Strategy for During and In-Between Local Elections

Speaker: – Independent

Speaker: – Hearken

Audience Development

12:00 PM – 1:00 PM EDT

How to Communicate Audience Insights to the Newsroom

Speaker: – Financial Times

Speaker: – The Wall Street Journal

Audience Development

12:00 PM – 1:00 PM EDT

The Key to Context: How Listening to Online Communities Can Transform Your Approach to Audience Engagement

Moderator: – reddit

Speaker: – The Associated Press

Speaker: – NBC News

Speaker: – The Hill

Speaker: – MLive.com

Audience Development

12:00 PM – 1:00 PM EDT

Upcharge Your Food Coverage

Speaker: – Gravy

Speaker: – The Bitter Southerner

Speaker: – Atlanta Journal-Constitution

Speaker: – The Food Section

Practical Insights + Tools

12:00 PM – 1:00 PM EDT

Weaving Community Threads

Speaker: – Mississippi Free Press

Speaker: – Free Press

Speaker: – Borealis Philanthropy,

Speaker: – Hy-Lo News

Speaker: – Canopy Atlanta

Practical Insights + Tools

12:00 PM – 1:00 PM EDT

ONA Legal Panel: You Might Want To Loop In Legal

Moderator: – Davis Wright Tremaine LLP

Speaker: – Knight Foundation

Speaker: – Atlanta Community Press Collective

Speaker: – Davis Wright Tremaine LLP

Leadership + Strategy + Culture

12:00 PM – 1:00 PM EDT

What Do We Make, Again? Helpful Product Strategies For Busy Newsrooms

Speaker: – The Boston Globe

Speaker: – The Chronicle of Higher Education

Speaker: – Oregon Public Broadcasting

Practical Insights + Tools

12:00 PM – 1:00 PM EDT

Early + Mid-Career Advice Sessions

Leadership + Strategy + Culture

12:00 PM – 1:00 PM EDT

[BLANK] Is the Future of Journalism

Moderator: – USC Annenberg / JOVRNALISM

Speaker: – The Marshall Project

Speaker: – Snopes

Speaker: – Canopy Atlanta

Speaker: – The Pivot Fund, Inc.

Leadership + Strategy + Culture

12:00 PM – 1:00 PM EDT

Redefining News In The Age Of Social Media

Moderator: – Knight Foundation

Speaker: – Smarter in Seconds

Speaker: – Pew Research Center

Speaker: – Mo News

Leadership + Strategy + Culture

This session brought to you by

1:15 PM – 2:15 PM EDT

Luncheon — Beyond Hype & Alarmism: Elevating AI Coverage in the Newsroom

Moderator: – The Associated Press

Speaker: – Independent

Speaker: – Documented / Craig Newmark Graduate School of Journalism at CUNY

Speaker: – Independent

AI + Emerging Technology

This luncheon is hosted by

1:15 PM – 2:15 PM EDT

Luncheon - 12 Lessons in 12 Months: Transforming the Wall Street Journal Into a Truly Audience-First Newsroom

Speaker: – The Wall Street Journal

Leadership + Strategy + Culture

Hosted by

1:15 PM – 2:15 PM EDT

Luncheon — Fact Check This: One Nonprofit’s Audacious Goal To Combat Misinformation

Moderator: – Epicenter-NYC

Speaker: – Meedan

Leadership + Strategy + Culture

This luncheon is hosted by

2:30 PM – 3:30 PM EDT

"A Human Condition" – A Play

Speaker: – Vita-Activa.Org

2:30 PM – 3:30 PM EDT

From Generic to Genius: Elevating Engagement with Personalized Newsletters

Speaker: – Echobox

Audience Development

2:30 PM – 3:30 PM EDT

Trusted Messengers: Journalism In The Age Of Chat Apps

Moderator: – Meedan

Speaker: – Meedan

Speaker: – International Center for Journalists

Speaker: – El Tímpano

Speaker: – Epicenter-NYC

Speaker: – Documented NY

AI + Emerging Technology

2:30 PM – 3:30 PM EDT

Early + Mid-Career Advice Sessions

Leadership + Strategy + Culture

2:30 PM – 3:30 PM EDT

What Are the Pillars for Healthy Product Operations in Local News? Lessons From the NPA Community

Speaker: – News Product Alliance

Speaker: – News Product Alliance & CNN

Speaker: – The Baltimore Banner

Leadership + Strategy + Culture

2:30 PM – 3:30 PM EDT

Ethical Journalism Across Every Beat in the Era of AI

Speaker: – The Associated Press

AI + Emerging Technology

Sponsored By

2:30 PM – 3:30 PM EDT

How To Win on Search and Social As Platforms Deprioritize News

Moderator: – Chartbeat

Speaker: – The Hill

Speaker: – BBC Studios

Speaker: – Newsday

Leadership + Strategy + Culture

2:30 PM – 3:30 PM EDT

Recruiting and Managing a Diverse Cohort of Freelancers

Speaker: – The Institute for Independent Journalists

Leadership + Strategy + Culture

2:30 PM – 3:30 PM EDT

Educators Meetup

Leadership + Strategy + Culture

2:30 PM – 3:30 PM EDT

Youth Reporting Meetup

Leadership + Strategy + Culture

2:30 PM – 3:30 PM EDT

Charting The News: Mastering Data Storytelling In The Newsroom

Moderator: – Flourish (Canva)

Speaker: – The Associated Press

Speaker: – Yahoo Finance

Speaker: – Flourish/Canva

Speaker: – The Associated Press

Practical Insights + Tools

This session brought to you by

4:00 PM – 5:00 PM EDT

Southern Journalists Meetup

4:00 PM – 5:00 PM EDT

Early + Mid-Career Advice Sessions

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

News Product Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

AI Innovators Collaborative IRL Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

Newsletter Professionals Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

Early Career Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

Audience Engagement Professionals Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

Freelancers Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

Consumer Revenue in News Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

Coverage Planners in Newsrooms Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

Local News Researchers Meetup

Leadership + Strategy + Culture

4:00 PM – 5:00 PM EDT

New Tools For Reporting

Speaker: – Google News Initiative

Practical Insights + Tools

This session brought to you by

5:15 PM – 6:15 PM EDT

Are you a know it all? Join trivia night to find out

Networking

Hosted by

6:30 PM – 7:30 PM EDT

Experience the Substance and Soul of the South with The Atlanta Journal-Constitution

Networking

Hosted by